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” Paul Nice Speaks “

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The elusive producer, DJ, crate digger extraordinaire PAUL NICE gets the interview treatment with the good peoples over at Hot Peas & Butter….

Even though Paul has been around for a number of years, it’s somewhat difficult to find much info about him in cyber-space so don’t sleep cuzzo…

HPB – You’ve been out of the scene for a minute but musically you definitely haven’t missed a beat. What differences have you experienced in the business from then until now, especially since you run your own label?

P.N. – Well for one thing, the biggest difference has definitely been this huge shift in the vinyl market. While vinyl sales overall remain healthy and in some case even stronger than 10 years ago, the people buying records has changed drastically. For example, before Serato came out I had absolutely no problem selling 5,000 copies or more of a DJ-centric battle break record. Nowadays forget it, the whole DJ market is dead. What’s seemingly replaced it is the collectors market so you’ve got all these so called boutique labels and reissues popping up all over the place where you got folks selling 7” for $30 because they only pressed up x-amount. Now, I’m kinda-sorta guilty of that too but it’s what you have to do to adapt I guess. Do I like it? Not really.

PEEP…

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